5 WAYS TO CREATE AND LEVERAGE YOUR PERSONAL BRAND

For today’s post, I want to share a few ways you can leverage your personal brand:

1. Be authentic
   • Remember that there is only one person like you and share your story
2. When networking own the room
   • look and feel great
   • sound confident
   • have good lighting for video call
3. Keep building the knowledge in your area of your specialty
   • Stay committed to always studying and improving your craft to be known as a subject matter expert
4. Create a social media presence and connect with others
   • LinkedIn, ClubHouse, Instagram, Facebook, YouTube and TikTok
5. Engage in conversation to connect and be memorable
   • vacation
   • pop culture
   • education
   • background

Building and developing your personal brand is important now, more than ever.

xo Yinka

Photography: Norman Oates